Despite the EU double reverse survey, Chinese major PV enterprises are still on the future development of a confidence, on the one hand, I believe the government will actively safeguard the interests of enterprises and will not give up the European market, on the other hand, many emerging markets are also worth exploring
The EU China PV products dual preliminary time approaching, the actions of both sides more frequent, the speculation has become the focus of public opinion. Recently, the European open energy solar energy alliance, headquartered in Germany, opened an open letter to EU Trade Commissioner Karel Teguh Te, focusing more and more attention on it.
The more than 700 PV companies in Europe, more than 20 countries, 1024 business executives signed the "open letter" pointed out that the EU market of solar PV industry supply chain value 70% in Europe, the upstream and downstream suppliers create value of about 40 billion euros, with 265 thousand jobs. And those who advocate sanctions against Chinese solar manufacturers are up to 8000 jobs at most. If the EU for the China solar panels of anti-dumping and countervailing investigation eventually decided to impose punitive tariffs, may have a huge negative impact on the European photovoltaic enterprises, endangering the entire solar energy industry chain, hindered the European solar industry growth.
"The European photovoltaic enterprise collective protest, or will put pressure on the EU's decision to suspend the ruling time, then reconsider the tax standard," jinkosolar global brand director Qian Jing said, "but in principle, the EU would not cancel the" double reverse "decision. Any action is based on interests, and in order to seek greater benefits, the European Union may negotiate with China to achieve a win-win or at least not double loss results."
Huilun solar market manager Yuan Quan analysis, on the surface, "double reverse" final no delay, will slow China components shipped to Europe to the rhythm of European companies set aside a "breathing" opportunity ", but in fact, the move to promote the European photovoltaic enterprise competition force without help. On the contrary, punitive tariffs generated by "double anti" will eventually be paid by consumers. If the tax rate is too high, it will undoubtedly make the demand weakened by the international financial crisis doubled, resulting in the loss of about 240 thousand jobs in the European union".
The European market for photovoltaic applications "town", is the world's photovoltaic manufacturing enterprises the main market, before 2010, more than China main PV manufacturers shipments of 95% from the European market contribution, in 2012 this proportion is about 65%. The amount of money involved in the double anti EU investigation is evident, with up to 21 billion euros being called the "double anti" case in the history of the European union.
The EU double reverse survey, regardless of the results, will have an impact on the strategic deployment of China's photovoltaic enterprises in the European market. From the information learned by reporters, in 2013, the major photovoltaic enterprises will reduce the proportion of global shipments of Europe to more than 40% to 50%. Yingli group responsible person said, in order to reduce the damage caused by the European market, Yingli on the one hand actively through legal channels to defense, and joint industry and other enterprises and organizations to carry out lobbying work. On the other hand, we should also increase the intensity of the emerging market and effectively reduce the excessive dependence on the single market. In 2013, the European market is expected to account for about 40% of sales revenue.
Reducing the proportion does not mean giving up, domestic photovoltaic enterprises do not intend to give up the European market. Regardless of the process and the result, the company will continue its deep layout and penetration in Europe, Qian said. But photovoltaic manufacturers are also changing the past purely supply module model, began to invest directly in Europe and the United States to build photovoltaic power stations, driving China's photovoltaic products exports. The strategic cooperation agreement as to the end of jinkosolar in its Swiss subsidiary as the development platform and CDB overseas market and solar power projects signed for a period of 5 years, the total financing of $1 billion, for the construction, jinkosolar overseas mergers and acquisitions, EPC photovoltaic power plant project contracting and other financial cooperation.
At the same time, photovoltaic manufacturers will focus more attention on emerging markets. Emerging markets, including the Chinese market, are the highlight of the global PV market in 2012, and an important way for PV manufacturers to break away from the European single market. Photovoltaic Market Research Institute NPD Solarbuzz expects 2013 Asia Pacific region PV market demand is expected to grow to 13.5GW, an increase of 50% compared to 2012. Yingli said it will actively develop new markets in Japan, South Africa, South America and Southeast Asia, serving the domestic market; the first brand Trina Solar PV market in Australia last year, is also active in the study of the diverse needs of different emerging markets.
Despite the EU's "double anti" survey, China's major photovoltaic enterprises are still confident of the future development. "We believe that the government will actively protect our rights," many companies in the interview expressed this confidence. CEO crystal, Chen Kangping believes that the government timely shot one after another, introduced a series of policies to promote the development of distributed photovoltaic power generation, effectively hedge the negative impact of foreign double reverse, is to save the Chinese photovoltaic industry. In 2012, the total installed capacity was about 4.5GW, representing an increase of 66%, accounting for 14% of the global market share. For China's photovoltaic industry, 2013 should be a year of hope.
Yingli also optimistic about the prospects of photovoltaic industry, they believe that with the rapid decline in the cost of photovoltaic power generation, although the European market growth rate